VIP Priority Processing
Noticed something new and am not sure if it’s a bad idea or a brilliant one. On sprinklerwarehouse.com when you add an item to the cart, and start the checkout process, this popup appears:
At one level it feels brilliant because $2.95 is a small enough fee but at the same time, I feel it may end up annoying anyone who doesn’t want to take the offer. What do you think?
I’ve thought of this for my website. But I wouldn’t include how many orders I get a day. 500 comes across as manipulative. It’s useful on a website for customers who orders something that’s time-sensitive such as a last-minute birthday gift rather than sprinklers.Reply
The only thing about sprinklers is that (I guess) when a sprinkler breaks it needs to be fixed immediately— thus the sense of urgency. Which is what sprinklerwarehouse.com might be optimizing for with this $2.95 offer. Derek, you should totally test is on your site and comment back so we can know how this worked for you.Reply
I have considered this but too many drop ship vendors would make this nearly impossible.Reply