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What do online shoppers think about?

We explore this question on our blog

Product Reviews & Buyer Psychology

There is tons of research on the relationship between number of reviews and conversions. But what happens when you have 12k reviews? Does that still help?

Talking FAQs

Sharing an example of a clever e-tailer that embeds audio FAQs on product pages. Screenshot- This is a great example of the right solution for the appropriate product. SYCLOVIR is a fungal cream most people might not have heard of (I know I hadn’t). Anyone considering a purchase would need to be convinced about its efficacy. In this situation, audio FAQs are very effective.


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