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The First Review
Studies show going from zero reviews to one review with 4.2 stars or better improves conversion rates (sales) by 20 percent. (Source)
The folks at moosejaw.com probably know this, which is why they reward first reviews–
Blog
Studies show going from zero reviews to one review with 4.2 stars or better improves conversion rates (sales) by 20 percent. (Source)
The folks at moosejaw.com probably know this, which is why they reward first reviews–
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