Go back

Blog

Email sign-ups — How To’s

Daily Candy sends image heavy emails so they need to make sure customers add them to their address books. And so Daily Candy (unlike other etailers) tells customers how to ‘add to address book’ on the sign-up page. Great great idea. Observe section in blue……

Daily Candy

This other example comes from daleandthomaspopcorn.com who, I believe, are the smartest food eTailers in the world. One would assume a shallow product-line like popcorn isn’t too exciting but boy did Dale and Thomas prove us wrong. Anyway, they have a neat little feature on their email signup page that allows customers to set the frequency of emails. It’s a very obvious idea but I cannot tell you how many retailers don’t bother asking…

dale-and-thomas-email-signup.png

Comments 1

avatar

awesome..

Reply

IF THE COMMENT SECTION REMAINS EMPTY I'M GOING TO LOSE MY JOB

Cancel Reply
Email will not be published
fried_egg.png

I like seeing marketing ideas I've never seen before

True or False? ??

fried_egg.png

Then you are in the right place.

Receive 1 unique conversions idea in your inbox every week. Interested?