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Before/After

Miracle Method specializes in restoring tubs, ceramic tile, and countertops. When you visit their homepage you’ll see this nifty before/after widget (screenshot):

MiracleMethod_HP

My video to describe how widget works:

https://www.youtube.com/watch?v=TOeZvflm2TE

They could have just shown a video but adding a sliding bar that the user controls is what makes it effective. Remember: conversion rates go up when users feel they are driving the experience.

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